How 16 Great Companies Picked Their Unique Names

How 16 Great Companies Picked Their Unique Names

Anyone who's ever had to form a company can sympathize with how difficult it can be to create a company name that is descriptive yet unique.

However, some companies have gone a less-traditional route and used some pretty unique naming conventions.

Here are some examples of interesting company names and the backstories behind them.

1. Google

2. Hotmail

3. Volkswagen

4. Yahoo

5. Asus

6. Cisco

7. Canon

8. Coca-Cola

9. FranklinCovey

10. IKEA

11. Lego

12. Reebok

13. Sharp

14. Six Apart

15. Skype

16. Verizon

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